#Death of Hashtags

In recent years, we've heard that hashtags are no longer what they used to be. Instagram, TikTok, and X have all had leadership make statements that they are being de-emphasized. However, users are trained to use them as a discovery and content organization tool.

So what is happening? Are the dead? Are they alive, well, and thriving? We dug into the data to answer these questions.

Discover what we learned in our new eBook: #DeathofHashtags?

What you'll learn: 

• Where hashtags are still working
• What audiences should and should not use hashtags
• What will work for your audience 

Download today!