Social listening for
Consumer Behavior + Insights
Shape and strengthen your strategic plans and initiatives with Infegy Atlas’ data-supported understanding of what consumers are looking for and how they make purchasing decisions.
Reach relevant audiences
Build better personas with robust and accurate information about industry and audience demographics.
Tailor messaging to fit consumer behavior
Understand what your consumers are looking for and what influences their purchasing behaviors to drive more strategic, targeted, and successful campaigns.
Evolve your campaigns
Analyze market response to your campaigns against your established metrics and goals to better measure campaign performance and effectiveness.
Understand your customers
Create a better customer experience and uncover new challenges by discerning true sentiment and response to your brand, products, and services.
Win new business
Demonstrate strategic expertise and win more business by taking an audience-focused approach to pitches.
Augment your R&D
Inform your product road map by analyzing aggregated data from reviews, research, and social media, to learn what consumers want and identify gaps.
Tune into trends
Stay relevant with your audiences by uncovering new trends related to your brand, products, and services.
Networking Advances that Fueled Social Media
The Evolution of Social Media: An Introduction
Social Silence: Interpreting the Absence of Online Conversation
