Get to know your customers and consumers
Adding social listening to your marketing and research programs can help you reap these rewards.
Increase marketing ROI
Improve the effectiveness of your marketing initiatives and promotions, while realizing a higher return on investment. Inspire brand loyalty, with strategic and informed campaign planning.
Reduce customer acquisition costs
Identify more qualified opportunities up front, and shorten the sales cycle, with more robust and accurate target profiles and personas.
Reduce at-risk customers’ churn by gathering truthful and unbiased feedback to improve the customer experience.
Turn conversations into actionable intelligence with Infegy Atlas
Reach relevant audiences
Build better personas with robust and accurate information about industry and audience demographics.
Tailor messaging to fit consumer behavior
Understand what your consumers are looking for and what influences their purchasing behaviors to drive more strategic, targeted, and successful campaigns.
Evolve your campaigns
Analyze market response to your campaigns against your established metrics and goals to better measure campaign performance and effectiveness.
Understand your customers
Create a better customer experience and uncover new challenges by discerning true sentiment and response to your brand, products, and services.
Win new business
Demonstrate strategic expertise and win more business by taking an audience-focused approach to pitches.
Augment your R&D
Inform your product road map by analyzing aggregated data from reviews, research, and social media, to learn what consumers want and identify gaps.
Tune into trends
Stay relevant with your audiences by uncovering new trends related to your brand, products, and services.