The Consumer Intelligence Blog - Infegy / social media data (2)

Social Insights Reveal New Consumer Truths About Dads

Dad… just when you think you know him, right? He’s always got a new hobby, a new venture, or a new fad that he’s into.   As it turns out, though, “Dad” isn't a one-size-fits-all term. Dads exist in many different forms and have different interests, beliefs, values, parenting styles, a …

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Build Brilliant Reports Using Social Listening (+ Free Templates)

Your task: find insights on your brand, brand’s campaign, customers, competitors, sales projections, or other key measurements using social data, then use that data in reports.   You might already be familiar with how powerful social listening insights can be for your reporting, and t …

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Social Insights Reveal Dramatic Shifts in Automotive Consumer Trends

The way people think about cars and the process of buying cars has changed. From electric vehicles to online car buying (and car delivery!) there has been a drastic shift in the car buying experience-- including the question of whether people will buy cars at all.

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Crafting Awesome Real-Time Social Insight Reports: The Step-by-Step Guide to Infegy Canvas

Infegy Canvas Blog TITLE + Social CTA

Every brand has a story waiting to be told.    The brand story can’t be written without the right data to guide it.   If you’re an analyst or strategist on a brand team, you know the importance of conducting accurate analysis. But you’re probably also far too familiar with how time co …

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The Ultimate Report on Beauty and Cosmetics Consumer Trends in 2019

Beauty Report CTA 3 (1)

Natural. Organic. Healthy.   These terms now drive buying habits in all types of consumer goods markets. Nowhere is this more evident than in the beauty, cosmetics, and hygiene industries.   The data is clear: natural beauty is the best beauty in 2019 and beyond.   Our social insights …

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Why Instagram Analytics on Audiences Are So Crucial

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Is your team finding the right audience insights on the right channels for your marketing and customer experience strategies?   60% of U.S. adults are on Instagram.   That means there is more than enough important information and insight to glean from analyzing the platform’s 1 billio …

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