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The Social Listening Blog - Infegy

Analyzing Gen-Z Pinterest Users with Social Listening

by Derek Franks on January 22, 2019

Gen-Z Pinterest Audiences TITLE-1

You may be like a lot of other business, research or agency team members out there, often finding yourself asking: “who the heck are these Gen-Z people?!” Those belonging to Generation Z, born between 1995 and 2013, are a puzzle. But they are a puzzle worth solving. Why? Because they …

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Topics: social media audience segment social media strategy social media data social listening social media marketing social listening data demographics target audiences social media analytics pinterest

Transforming Market Research with Social Insights

by marketing on January 8, 2019

Millions of people provide their unsolicited opinions online every single minute of the day, making social media the world’s largest focus group.    Even so, this incredibly valuable source of insight is still vastly underutilized, particularly in market research.

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Topics: social media analytics

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