TikTok Influencers: A Quick and Easy Introductory Guide
by Infegy Research Team on April 13, 2021
You’re ready to invest in a TikTok influencer strategy. That’s a good move. Every type of consumer and customer is on TikTok (so you can dispel the notion that it’s only kids who don’t buy things). TikTok is a melting pot of enthusiastic content creators and consumers talking about …
Why Employees Are the Biggest Brand Opportunity on TikTok
by Infegy Research Team on March 3, 2021
What if your team had a fleet of influencers ready to promote your brand on the hottest social media platform out there? What if we told you, you’ve already hired those influencers?! TikTok is the channel your brand can’t afford to ignore. And your employees are the influencers that c …
Analyze Influencers and Influencer Campaigns with These Social Metrics
by Infegy Research Team on March 10, 2020
You might be asking: How can you analyze influencers better? What analysis can be done to better prove the success of influencer campaigns? In 2020, influencer marketing will cost $1000 to $1 million per post. And too often influencer success measurement relies solely on short term va …